In my previous post, I translated the subject line of a Moda Operandi newsletter. In this post, I’ll be will be sharing my vision on how to adapt the main messages of the email.
Email copywriting is a tough job. Your newsletter subject line is meant to be snappy and sharp. You only get a split second to catch your reader’s attention. As a French Copywriter, I ponder a lot on how I would adapt newsletter subject lines for a French audience. How do you retain the style and meaning […]
I have been commissioned to write a moving guide to London for future French expats. MoveHub, the client, is an international relocation company. They cater for customers from all over the world. Harnessing multilingual content marketing to raise your profile Always make sure you produce content that answers your customers’ questions. Your content needs to be […]
A few years ago, I wrote a series of articles for Studyrama and its French, Belgian and Swiss sites about working as an au pair.
Depending on the budget and resources at your disposal, your travel brand can produce different kinds of content marketing pieces. Are you on a low budget? Have a look at Skyscanner’s great infographic. If you have a decent budget but don’t have in-house content writers, follow HouseTrip’s lead. Call in travel bloggers to write for […]